“In the last 40 years, the field of media literacy education has emerged to organize and promote the importance of teaching this expanded notion of “literacy.” At its core are the basic higher-order critical and creative thinking skills—e.g. knowing how to identify key concepts, how to make connections between multiple ideas, how to ask pertinent questions, formulate a response, identify fallacies—that form the very foundation of both intellectual freedom and the exercising of full citizenship in a democratic society. Indeed in a time when candidates are elected by 30-second commercials and wars are fought real-time on television, a unique role of media literacy is to prepare citizens to engage in and contribute to the public debate.”
-Literacy for the 21st Century, An Overview and Orientation Guide to Media Literacy Education, Center for Media Literacy
MDR works with youth-centered institutions to reach the common goal of increasing the number of teenagers who are aware that overexposure to destructive media images influences violent behavior, risky sexual behavior, negative body image and cultural/gender stereotypes. MDR provides healthy media and lifestyle alternatives to teens by training them to be critical thinkers, decision makers, conscious consumers and creators of media in the Digital Age. The programs also provide the necessary social-emotional development that lead to self-efficacy and community engagement.
Media Literacy is a Pillar of our following programs:
1. Peer Mentor Program,
2. Teen Outreach Program, and
3. Media Literacy Curriculum and Training.
Media Done Responsibly is a project of the Pasadena Arts Council’s EMERGE Fiscal Sponsorship Program. Pasadena Arts Council is a 501(c)(3) charitable organization. Donations to Media Done Responsibly are tax deductible to the full extent of the law under Federal ID 95-2540759.