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MDR’s Theory of Change

The personal and political power of diverse communities to embed their unique contribution into the fabric of society is compromised by stereotypical, degrading and violent media portrayals that dehumanize the people in these communities. In order for every human to contribute to society at their highest capacity, this must change.

MDR empowers communities to engender respect for their full humanity by advancing music, film, literary, visual and performing art that depicts their inherent value, worth and honor. To create this level of change, MDR imparts knowledge, teaches skills, and provides access.

1. We must impart knowledge.

Knowledge of
a) current media depictions and their impact on the lives of diverse individuals,
b) tools to produce and advocate for media that honors the full human experience of all cultures, and
c) each individual’s potential as a fully realized human being.

2. We must train participants to develop the skills to use this knowledge and these tools to produce media done responsibly.

3. We must give participants access and means to distribute media done responsibly on a world stage.

MDR facilitates this change through its 3 pillars of Media Literacy, Media Production, and Media Justice Advocacy. These pillars are upheld through its Leadership cornerstone.

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Media Done Responsibly is a project of the Pasadena Arts Council’s EMERGE Fiscal Sponsorship Program. Pasadena Arts Council is a 501(c)(3) charitable organization. Donations to Media Done Responsibly are tax deductible to the full extent of the law under Federal ID 95-2540759.